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AUDREY HEPBURN
Audrey, who didn’t use powder, always stuck with pale lipstick shades. She once described her make-up routine: “Only on my eyes—black liner and mascara, dark-brown eyebrow pencil. I use a brownish shadow in the crease of my eyelid and leave the brow itself natural.” She also admitted, “I prefer an unmade-up look, simply because it’s better for me.” She used Erno Laszlo skin products, shampoo from London trichologist Philip Kingsley and L’Interdit or Floris bath oil. She was also a “soap and water” girl who used a $25 bar of black soap to cleanse her face.
I've never seen a bold colour on her nails. She kept them quite natural, and if any polish was used it was clear, nude or pale pink.
BETTE DAVIS
Bette would accentuate her “Bette Davis Eyes” with eyeliner and emphasized her small mouth by applying lipstick over the natural lip line. She could do this even without a mirror! She used Max Factor products, and was one of the first stars to do so (she is seen to the right with Max). From Anna: "Bette Davis once said that her success was based on 'brown mascara.' She advised that fair women should wear brown not, black. Bette also noted that she wore blue eyeshadow as she felt that best brought out her blue eyes. She also wore false eyelashes and a slash of red lipstick."
BETTY GRABLE
Betty Grable used Westmore of Hollywood make-up and Lux soap. She said, "Natural beauty aids come first with me." Betty's look was all about great grooming--from her immaculately coiffed hair to her meticulously done make-up. Some keys to her look: perfectly plucked eyebrows, false lashes, and bright red lips. Gorgeous Betty once said, "Girls can see me in a picture and feel I could be one of them."
BRIGITTE BARDOT
Brigitte’s beauty routine was actually a fairly simple one. Famous for her long blonde locks carelessly thrown about, Brigitte’s main make-up staple was her black eyeliner, which was applied liberally around her eyes, and flared up at the outside corners of her eyes. BB wore mascara and sometimes false eyelashes. She applied pale shades of lipstick with a brush. Brigitte hardly wore powder or foundation (if any at all). A 2002 article describes the BB look: "
A glowing olive complexion or fake tan looks best. Hair is definitely long, teased and tousled but can look the part no matter what colour. Eyebrows are delicately arched and eyes lined with lots of black or dark brown kohl. Smudge the eye liner with a dark brown eye shadow to set in place. Lashings of mascara or individual lashes are essential to the look. Lips are enhanced and made to look fuller by outlining in a neutral shade or pink brown, going slightly outside the natural line. Fill in with a soft peach or pinky brown lip colour or gloss."

UPDATE: I just finished the book BéBé: The Films of Brigitte Bardot, and on page 91, it describes her make-up routine: "Make-up, she says, takes five minutes, which certainly makes her the perfect dream woman. 'Three strokes with the pencil, pif, paf, c'est fini! It takes longer for films where the most important work is my eyes. But understand me well, I don't do anything special, I just like to be clean and tidy.'"

From Sarah: "I was reading a article online and it said that BB put foundation/ concealer on her lips to give them a pale look."
CATHERINE DENEUVE
Often referred to as one of the world’s most beautiful women, Catherine Deneuve had few beauty regimes, which she told W magazine reporters during the ‘70s was “lots of smoking and very little sleep.” For keeping in shape, Catherine does special gymnastics. She wears Chanel No. 19. In the ‘60s, Catherine loved to shop at flea markets (“back when nobody went to the flea market”) to buy beautiful old things. As for her style, Catherine told Bazaar magazine, “I have always known men who loved feminine women, which corresponded perfectly to my nature. I belong to this generation of women who carry Hermes bags, who wears skirts, who love rings... I don’t know if that’s a style or not. It’s just what I like.”
CLARA BOW
Clara Bow used Max Factor and Winx make-up.
DEBBIE REYNOLDS
In an interview with People magazine from 1998, Debbie Reynolds said, “Back then, it was all about having a small waist. I always wore a nipper—a piece of elastic about four inches wide that you wrapped around yourself. My waist was 19 inches, and I’d get it to 17. You were miserable—but you were beautiful."
ELIZABETH TAYLOR
As a teenager, the studio execs attempted to give Elizabeth a typical Hollywood makeover, but she refused to allow them to lighten her hair, pluck her eyebrows, remove the mole from her right cheek, and give her “the Joan Crawford mouth,” as she called it, with lipstick. As far as exercising, Elizabeth wrote in her book Elizabeth Takes Off, “In those days few women worked out on a regular basis so I had no exercise program to keep me in shape. I adored horseback riding and I always enjoyed swimming and walking.” She used hair pomade on her tresses and her eyebrows. From a 1958 magazine article titled “The Fabulous Face”: “She was born with double eyelashes. Her eyebrows, thick and black and beautifully shaped, are her own. So is her smooth, flawless complexion, which looks more fragile than it is. ‘Liz never has to fuss with creams and lotions,’ says a friend. ‘She can take the sun like a Texas rancher.’ Her hair is naturally curly, requiring only cutting and shaping; she shampoos it in the shower, and brushes it dry. She is probably the only girl in the world with purple eyes.”
GRACE KELLY
One of the reasons why we still look at Grace Kelly as a timeless icon is her flawless natural look. To accomplish a similar make-up style, start with a touch of foundation or some powder to give your skin a natural radiance. Eyebrows can be accented with light feathery strokes of eyebrow pencil. A touch of shadow will bring out your eyes. A bit of mascara, carefully applied and brushed, prevents the overdone look. Rosy pink lipstick should follow the natural line of the lips.
GRETA GARBO
After Greta was signed by MGM in 1925, the makeover team had her lose around 30 pounds and straightened her hairline and teeth. Of course, she was also given a new look with Max Factor make-up (her shade was the glimmery Silver Stone #2; Norma Shearer used the lightest Silver Stone #1).
JEAN HARLOW
Lovely Jean Harlow's main make-up person was, like other major starlets of her day, Mr. Max Factor.
While her ivory skin did always appear flawless, it has been said that Jean actually suffered from very sensitive skin, and would sometimes have allergic reactions to make-up she had to wear while movie making. In “real life,” Jean rarely wore make-up. As far as I know, Jean only wore Max Factor cosmetics. Jean’s hair colour was achieved by a concoction of peroxide, ammonia, Lux Flakes and Clorox (!).
JOAN CRAWFORD
Joan’s make-up was done by Monty Westmore, Jr., of the legendary Westmores of Hollywood during the 1950s, and I have an article about their relationship by L. Drake. In it, he describes in detail her make-up routine. Here are some highlights:

“It took three hours to get ready in the morning… while I was eating [breakfast], she’d make herself up. She let me apply her false eyelashes once, but it made her a nervous wreck, and me a nervous wreck. I’d lay out her makeup, step by step. She was very fussy about her false eyelashes and would discard the used ones after a day. For each film, I'd have to curl a gross of them. She wanted them in perfect circles, with the tips touching the back, so that while she lathered up her cake mascara--it was this German stuff she'd spit on--they'd uncurl right where she wanted them.

She covered her freckles with Max Factor greasepaint in a tube and put Westmore powder on top. Her eyebrows were natural—she’d just put a little mascara on the ends."


Joan used Lux soap and Max Factor cosmetics. Anna was nice enough to share this information: Joan Crawford was said to "scrub her face every night with soap and water." In the photo I scanned to the right, you can see what Joan looked like before retouching or face make-up. She was absolutely covered with freckles! George Hurrell didn't like his subjects to wear face make-up, preferring to retouch their skin later.
LANA TURNER
Lana used Lux soap and
Woodbury Complete Beauty Cream to cleanse her skin. She used Max Factor cosmetics.
LILLIE LANGTRY
Born Emilie Charlotte Le Breton, she was nicknamed “Lillie” because of her flawless porcelain skin. Lillie, who became renowned the world over during the Victorian era for her natural beauty, endorsed Pears’ Soap and Edwards’ “Harlene” hair conditioner in advertisements. Her personal beauty regime was, according to a 1978 Sunday Times article, “Jersey milk, morning dew and occasional face-plastering with mincemeat.”
She kept herself in shape by exercising in a time before most women knew its benefits. Lillie was quite interested in sports, and was very athletic; she was said to have ran a mile each morning.
LUCILLE BALL
Lucille Ball Used Woodbury Complete Beauty Cream, Max Factor Cosmetics and Revlon Nail Polish. Thanks to Lydia for this information!
RITA HAYWORTH
Rita's favourite perfumes were Chanel No. 5 and Femme.
VIVIEN LEIGH
Yes, Joy was Vivien’s favourite perfume, and, according to Vivien Leigh: A Biography by Anne Edwards, “She carried perfume at all times, using it as a personal deodorant, room deodorant, and breath freshener.” Vivien’s make-up, which she could apply in a couple of minutes, included “fuschia-red Elizabeth Arden lipstick” (from Vivien: The Life of Vivien Leigh by Alexander Walker).

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